Can You Use ClickFunnels With Kajabi? | In-Depth Guide


ClickFunnels is a powerful digital marketing software, and so is Kajabi. Both offer numerous benefits that help marketers scale their businesses. But due to some distinct differences, marketers are left wondering if there is a way they can use both platforms.

You can use ClickFunnels with Kajabi through the ClickFunnels Kajabi integration. With a ClickFunnels account, a Kajabi account, an API key, and an API secret, you will be able to connect the two platforms in a few simple steps. Once connected, you can enjoy the benefits offered by both.

In this post, we will guide you through the benefits of ClickFunnels and Kajabi, as well as a step-by-step integration process. When these two programs are combined, the results are amazing! Let’s get started.

Kajabi and ClickFunnels – A Quick Recap (Necessary to Understand Their Integration)

Before we talk about how to integrate these two platforms, let’s take a quick look at what they can do separately.

In some situations, you might prefer one over the other. In other cases, a combination of both is best!

It’s important to note that although they have some similarities, they also have distinct differences.

Kajabi

Kajabi is a one-stop marketing solution that was created for entrepreneurs. It’s most useful when dealing with digital products such as ebooks and online courses.

The platform offers a complete suite of tools that you can use to create and sell digital products.

Kajabi has tools for contact management, product marketing, website building, and creating sales pipelines.

In addition to creating online courses, you can use the platform to promote and sell videos, webinars, and blog content. It can also be used to register membership areas.

One of the powerful features of Kajabi is the availability of learning management tools.

These tools help you improve the outcomes of your online courses by helping you monitor the progress of your students and analyze the effectiveness of your course.

Another special Kajabi feature is the pipeline builder that helps you map out and edit the structure of your funnel to improve conversion rates.

Moreover, the exclusive access to Kajabi University further empowers you to build effective sales pipelines.

Kajabi

ClickFunnels

ClickFunnels is an all-in-one marketing platform that helps businesses to promote, sell and deliver their products online by creating converting sales funnels.

Its functionalities work together to make the marketing process easy and effective.

The extensive collection of features and tools allows you to design beautiful landing pages, create sales funnels, form membership areas, create squeeze pages and one-click upsells, and much more.

Although ClickFunnels allows you to design converting landing pages, it is not an effective website builder because it was designed to create funnels.

However, it allows you to integrate with popular content management platforms like WordPress.

ClickFunnels is famous for its simplicity. It offers ready-made templates for various purposes.

For instance, there are templates for lead capture pages, thank you forms, and landing pages.

The funnels you create on this platform cater to visitors depending on their stage in the sales funnel.

Like Kajabi, ClickFunnels has a drag and drop editor that enables marketers to visualize the structure of their sales funnels.

Additionally, the editor makes it easy to customize landing pages and opt-in forms (among others).

ClickFunnels also gives its subscribers access to the Funnel Flix program, where they learn to utilize the platform functionalities for the best results.

However, Kajabi University’s training is more detailed than ClickFunnels’ Funnel Flix.

How to Use ClickFunnels With Kajabi?

You can use ClickFunnels with Kajabi by integrating the two platforms. You can accomplish this in just a few easy steps.

To get started with the integration, you will need a ClickFunnels account, a Kajabi account, an API key, and an API secret.

Once you have all the requirements, the steps below will help you connect Kajabi and ClickFunnels.

Step 1:

The first step to joining your two accounts is finding the API key. Log onto your Kajabi account and access your dashboard.

From your Kajabi dashboard, access the user menu on the left-hand side.

Next, click on the account button and scroll down to locate the API details. Copy the API key and the API secret

API Key 1

Step 2:

From your ClickFunnels dashboard, access the account settings.

Step 3:

Scroll down and locate the integrations button from the menu on the left side. Once you find it, click on it.

API Integrations 1

Step 4:

Next, select “Add New Integration.”

Step 5:

From the “Add New Integrations” tab, locate the Kajabi integration by searching for it on the search bar. Once you find it, click on it to navigate to the Kajabi integration details page.

Add New Integrations 1

Step 6: 

Enter any name of your choice in the integrations nickname, then paste the API key and secret that you copied above into their respective boxes.

Step 7:

Once done, click on the yellow “Add Integration” button to link Kajabi and ClickFunnels. When this is complete, you will be redirected to log into Kajabi.

Step 8:

Finally, allow ClickFunnels to access and modify your Kajabi account by clicking on the “Allow” button.

And that is it! You have now successfully joined Kajabi with ClickFunnels, and you can start enjoying the best of both worlds.

Once you’ve successfully integrated Kajabi with ClickFunnels, you can use the integration in the following ways:

  • First, you can create your funnel in ClickFunnels, then include a link on the sales page to redirect your prospects to your Kajabi offer.
  • Secondly, you could use Kajabi to promote your products and then use ClickFunnels to process orders and collect payments.

How to Connect Your Kajabi Offers With Your ClickFunnels Funnel?

Once you have successfully integrated ClickFunnels with Kajabi using the steps above, you can use the two platforms simultaneously to sell products. You can either create a new ClickFunnels funnel or use an existing funnel to link it to your Kajabi offer.

Here are the steps to follow once you have a ready-made funnel inside ClickFunnels.

Step 1:

Locate the products tab within your funnel menu and click on it. Next, click on the ‘Add A Product’ button.

Once you do, you will be prompted to fill in the product details.

Add A Product 1

Step 2:

Once you’re done filling in the product details, locate the membership tab under the same funnel step.

Membership Tab 1

Step 3:

Click on the membership tab and toggle on the switch to activate the membership integration.

Membership Integration 1

Step 4:

Switching on the membership integration setting will prompt you to select a membership

integration from the existing integrations. Select the Kajabi membership integration from the list.

Step 5:

After selecting Kajabi membership integration, click on the “Save And Next” button to access the integrated funnel.

Inside the funnel, you will find the “Kajabi Products” button to help you select the products to connect to your funnel.

 And voila! You are ready to begin promoting your Kajabi offers using funnels within ClickFunnels.

What Happens When You Connect Your Kajabi Offer to Your Funnel in ClickFunnels?

After connecting your Kajabi offer to the funnel, your customer will transition through your ClickFunnels funnel. They will then be able to purchase your offer, be it a course or a subscription to a membership area.

Once their purchase is complete, your customer will receive an email welcoming them.

The email will also contain sign-in details to help the customer to log in and access their purchased offer.

A quick click on the login link will redirect your client to your offer site.

Once your client goes through the process successfully, you will know if your integration worked.

However, you need to remember that the ClickFunnels integration only sends Kajabi welcome emails to new members.

So, old members will not receive the email even if they purchase the offer via your ClickFunnels funnel.

Similarly, the email will not be sent if the given offer is not for a purchase. Sometimes, offers are used as lead magnets to attract new leads.

They can also be used to give existing members additional access. As such, no payment details will be needed.

Reasons to Use Kajabi With ClickFunnels

ClickFunnels and Kajabi are both powerful tools that can help you grow your online business. Moreover, the two platforms are designed to cater to the needs of different audiences.

Therefore, they possess distinct features that set them apart.

For instance, Kajabi is loaded with tons of tools that help entrepreneurs create and market online courses and other digital materials.

On the other hand, ClickFunnels is designed to help various kinds of businesses to sell their products online using high-converting sales funnels.

Due to the differences, combining Kajabi and ClickFunnels exposes your business to a new world of possibilities as well as tools to scale your business.

That said, here are some reasons to opt for the Kajabi/ClickFunnels integration route.

1. Increased Opportunities to Create More Valuable Digital Products

Every business owner’s dream is to gain more profits from their business dealings.

Integrating Kajabi and ClickFunnels helps you to create and add more products to your catalog.

Hence, the more products you have, the more chances you have to generate sales.

Since ClickFunnels is meant to help you promote and sell your products, it falls short when it comes to creating digital products.

To fill the void, Kajabi comes in handy with the tools you need to turn your knowledge into marketable products.

Kajabi allows you to create tons of courses, from coaching programs to membership area content.

Again, based on your audience’s expectations, you can use various forms of content in your courses, such as quizzes, podcasts, videos, assessments, tests, and more.

Once you have created an awesome course in Kajabi, you will be able to market it using ClickFunnels.

2. Enables You to Build Better Websites

Websites are still a crucial element for businesses to have because they help build credibility, show expertise, and improve their online presence.

However, building a website using ClickFunnels can be an overwhelming task since it was not designed for this purpose.

To do so, you would need to create every web page as an individual sales funnel. In the end, you will need to interlink these pages to knit your website together.

Unfortunately, this process is complex and non-user friendly.

Furthermore, even if you can pull off website building on ClickFunnels, you wouldn’t enjoy the benefits of SEO.

This is because ClickFunnels relies on paid ads rather than organic traffic.

By integrating with Kajabi, it becomes easier to build websites through Kajabi’s website builder.

You would also gain access to several templates that you can edit to suit your website and landing page branding.

Kajabi also offers built-in website forms that help to capture leads so you can send them useful content.

Afterward, you can direct them to join your funnel in ClickFunnels.

3. Improved Marketing Automations

Another reason to connect the platforms is to enjoy marketing automation. This method saves resources but still makes the desired impact.

Fortunately, both platforms offer great choices to help you automate your processes.

Kajabi allows you to use the autopilot mode to engage your audience, build relationships and boost conversion rates.

You can automate your email marketing efforts and send timely, personalized messages to the right audience.

ClickFunnels further complements Kajabi’s marketing automation by providing in-depth customer behavior insights.

In turn, you will be able to segment your audience and send them targeted messages.

4. Supercharge Your Earning Potential With affiliate Programs

Given that Kajabi and ClickFunnels are subscription-based platforms, you need to find ways to improve your ROI.

ClickFunnels allows you to sell just any kind of product with sales funnels, and you can use Kajabi to create attractive products.

Another way to increase your income is by starting affiliate programs to get more people to help you promote your products.

With the integrations, you will be able to enjoy the affiliate features of both Kajabi and ClickFunnels.

You could also join the affiliate programs for these platforms and earn commissions. Both offer competitive rates to their affiliate team.

ClickFunnels offers up to 40% commission, while Kajabi offers a 30% commission rate.

So using both of the affiliate programs will earn you more and help make up for the cost of paying for two subscriptions.

5. Enjoy Email Marketing at Lower Fees

Email marketing is a great way to build relationships with your leads and nurture them once they enter your sales funnel.

However, running these campaigns can be costly, especially with ClickFunnels. They only offer basic transactional emails.

This means you have to subscribe to ClickFunnels’ more expensive plans to access email marketing (follow-up funnels).

Moreover, email marketing is not built-in, so it’s necessary to integrate with third-party email providers. That can lead to a lot of additional costs.

When you connect ClickFunnels with Kajabi, you will be able to upload your contact list and send emails after signing up.

And the best part is that you can access the advanced email marketing feature in the basic plan of Kajabi, which is way cheaper than the ClickFunnels Platinum Plan.

Moreover, Kajabi will enable you to create professional-looking emails and create drip campaigns effortlessly.

As a result, you will get more converting emails at a lower cost. Also, Kajabi saves your opt-in page details, eliminating the need to connect with an email provider.

Reasons to Use Kajabi With ClickFunnels

Final Thoughts

You can now use ClickFunnels with Kajabi through their integration.

In a few simple steps, you will be able to connect the two platforms and start enjoying the combined benefits.

For instance, the combination will give you access to marketing tools, website building, and content creation resources.

Both of these platforms are powerful on their own, but they work well together. They complement each other nicely and can make up for each other’s weaknesses.

Shailen Vandeyar

A proud Indian origin Kiwi who loves to do BJJ and play with his pet bunny when not taking a plunge into the vast ocean of funnel design, email marketing, copywriting, conversions, and customer retention.

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